EllaFashion Shelf Edge Labels


EllaFashion Shelf Labels (ESL) take the best qualities out of e-paper technology and paper-like look. The label shows product in four color print and pricing information.

What is dynamic pricing?

Dynamic pricing allows retailers to take advantage of happy hour-, season sale-, peak- and end-of-season pricing. Pricing is easy, flexible and remote-controlled. With just a push of a button the prices of the selected garments are changed within a store or across a chain of stores.

Maintenance and price updates can be performed remotely, saving countless work hours. The two-way radio enables effective and timely reporting while all price updates are automatically acknowledged. EllaFashion dynamic pricing system comes with tools to create customized reporting system. All EllaFashion Price Tags are reusable and sustainable with estimated lifetime of 5-7 years.

Dynamic and digital pricing is a unique way to maximize sales, profit and margins.

Shelf Edge Labels

EllaFashion Solution is a dynamic pricing system consisting of digital price tags, two-way radio equipment and controller software.